Product Management and Design · 2015 — 2020
Clarizen v6
Drove 250% ARR growth in the enterprise segment with a 5-year, competitive-intelligence-driven roadmap.
Enterprise SalesRoadmappingCompetitive Strategy
Role
Senior Product Manager
Challenge
Clarizen needed a defensible, multi-year enterprise strategy and a sales organization equipped to compete for large accounts against entrenched incumbents.
Approach
Built and executed a competitive-intelligence-driven 5-year roadmap for Clarizen v6, including pricing changes signed off by senior leadership and investors, and trained a ~30-person sales team in consultative selling.
Outcome
250% ARR growth in the enterprise segment, with closed deals at Apple, IBM, PayPal, McDonald's, Palo Alto Networks, Dell, and KPMG.